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Since 1972

Five locations,
one family business

From the Aral filling station in Schlangenbad to the showroom at Am Klingenweg: every address Autohaus Bertram has had in more than fifty years — in pictures from our own archive.

The Aral filling station in Schlangenbad, early 1970s

1972 – 1980

Schlangenbad

Rheingauer Straße

Master mechanic Hans Bertram starts out on his own: a filling station with a small workshop on Rheingauer Straße. Two pumps, one ramp — and the beginning of everything.

The workshop on Jahnstraße in Eltville

1980 – 1986

Eltville

Jahnstraße

After ten years Schlangenbad has become too small. The move to Eltville makes room for more service work and the beginnings of vehicle sales.

The Toyota business on Rohrbergstraße

1986 – 1996

Eltville

Rohrbergstraße

In 1986 the partnership with Toyota begins — the foundation of a modern franchised business. A new showroom in Eltville Nord finally gives the cars the space they deserve.

The dealership at Hauptstraße 60 in Eltville

1996 – 2018

Eltville

Hauptstraße 60

Twenty-two years on Hauptstraße — the longest chapter in the company's history. In 2008 Hans’ grandson Alexander Bertram takes over the management.

The present site at Am Klingenweg 8 in Walluf

since November 2018

Walluf

Am Klingenweg 8

The move to the present site: a bright showroom and sales centre with a generous service workshop — room for every side of modern car care, from hybrids and electric vehicles to premium models.

And it carries on.

Over 50 years, three generations, five addresses — and the next appointment slot is already free.